Articles for either print publication, or for e-newsletters and websites are one way in which I built and maintained interest in the products and services I represented.
eieiHome.com
These articles written for a home-related information and e-commerce website. Articles were designed to be informative at a general level, building interest for readers to contact our advertisers. I acted as copywriter and copyeditor.
"What Water Filters Are All About?"
"What Is Home Automation?"
"DVD: A New Audio, Video and Computer Storage Standard"
STOTT Pilates
These articles were written for an exercise training and equipment manufacturer to raise awareness of the company, its products and services among fitness industry professionals. I acted as copywriter and copyeditor.
"Starting a Pilates Program in Your Facility", Presenter's Notes, IDEAfit Conference July 2001
"Successfully Integrating Pilates Programming", Fitness Business Canada July/August 2001
"Pilates Basics", Fitness Trainer Canada August 2001
"Getting Started with Contemporary Pilates" Can-Fit-Pro Newsletter August 2001